California Website Design Company

Typically, a California Web Design company offers “key-in-hand” solutions for web design and development, including all relevant checkpoints:

• A personalized strategy to help you meet your business goals
• On-brand messaging to effectively communicate your company’s unique value proposition
• Wireframing to show layout and features of landing pages
• UX and UI design
• Frontend and backend development
• Quality assurance
• Dev ops for assisting with hosting and server configuration

Besides this, some Web Design companies also offer marketing services to attract qualified visitors and ensure your new website will get enough space to shine in the modern competitive environment.

A California Web Design agency specializes in planning, creating, optimizing and maintaining professional websites that inform, engage and convert visitors, rank in search engine results and reach highly qualified prospects.

Working with a California Web Design Company will optimize your digital presence through tracking and monitoring various performance metrics adapted to your industry and business type, to evaluate factors that impact your business’s bottom line:

• Audience reach and impact: Using analytics tools like Google Analytics helps web design agencies determine if your audience is growing, and if so, at what pace.
• Traffic sources: In addition to tracking your audience, it’s important to determine how those visitors are coming to your website by segmenting them by traffic channels (organic, referral, direct, paid traffic, social media, etc.). Analyzing your traffic sources allows web design agencies to better understand your potential customers, and provides them with insight into optimizing website messaging, design, and even improving marketing techniques.
• Bounce rate and average sessions: Analyzing your website’s bounce rate and average sessions allows web design agencies to optimize onsite engagement.
• Conversions: Measuring your website’s conversion rate allows web design agencies to identify areas where they can optimize your website’s conversion funnel.

All these techniques will result in better Google ranking, higher revenue per visitor, more leads and increased number of return visitors, consequently driving higher overall business results.

The best way to approach your scouting for a local web design agency in California is to browse through relevant agency directories. Agency directories and marketplaces serve as your guide to finding the best professional agencies, categorized by their areas of expertise, and ranked by their trustworthiness, reviews, and proven track record of success.

Some of the most notable agency directories include:

1. DesignRush
2. Clutch
3. Agency Spotter
4. Expertise
5. The Manifest
6. Top Agency

During an interview, asking the relevant questions will help you identify the agency that has the talent and the right approach to your project. It will help you find a partner that will take ownership of their work and put your mind at ease:

Question #1: Will You Provide Recommendations And Ideas?

This question will help you weed out all the agencies that are more interested in showing you their work and telling you how great they are, rather than listening and understanding your challenges and giving you ideas and recommendations to meet your goals.

Question #2: How Am I Benefitting From Working With You?

Here you need to look at your prospective agencies’ processes and deliverables. Of course, this will depend on your budget: if you have a tight budget, perhaps the template is the better way to go. But if you have a decent budget to start from scratch and do custom work, the agency should take you step-by-step through the process, so it makes sense to you. You need to feel comfortable with their expected deliverables.

Question #3: Who Will Be Working On My Project?

Make sure you speak to the person leading your project, whatever their title may be, and make sure to know their: qualifications and credentials, how long have they been with the company, how many years of experience do they have and what type of projects/companies have they worked on in the past.

Question #4: Do You Have Experience With Similar Projects?

The work in the agency’s portfolio may not be in your industry, but it should have the same or similar challenges that your project has.

For example: if you need a smart search feature or if you have complex navigation or a product price that needs to change depending on the buyer, or maybe you need to comply to certain regulations related to your specific industry - find out if they’ve worked with similar features/challenges/regulations before and what the outcome looked like.

Question #5: How Will You Bring Value To Our Relationship?

Note that the answer to this question is something the agency should volunteer upfront, without you having to ask. They should have a clear outline of what they can bring to the table and how are they planning to bring additional value to the potential partnership.

At Digital Silk, we understand how choosing the right web design agency can be a challenging task – you need to find a true partner, someone who can understand your business challenges, landscape and goals and find the right way to help you achieve them, rather than creating a beautiful website with no actual potential to drive your business forward.

That’s why our team takes a proactive approach, taking leadership of your project and creating quality websites that increase conversions, generate leads and grow your brand.

The main differentiators from other California Web Design agencies and benefits of working with Digital Silk are reflected in our company’s core values:

1. Project Ownership
2. Transparency
3. Results

Should you choose us, some of the industry’s top talent will comprise your team - we have the relevant experience to plan and design a superior UX to drive higher SEO ranking and engagement.